Course Overview

This course is a straightforward guide to learn the basics of copywriting. From making and choosing the right words and sentences for sales or marketing, to knowing the Do’s and Dont’s of being a solid copywriter!

Learning Outcome

You will be able to craft the most effective copy imaginable which seems impossible by your standard at first. All by understanding the essentials of copywriting basic principles.

What you will learn

• Craft of copywriting
• Types of copywriting: To sell, inspire or inform
• Working with a brief and identifying key messages
• Knowing your target audience
• Creating impactful headlines
• Creating narrative: Tips and tricks
• Finding fresh and interesting angles: Current or Evergreen
• Storytelling in copywriting
• Do’s and Dont’s of copywriting
• Writing for Design
• Writing scripts for the Internet

Target Audience

This course is best suited for Marketers who want to increase their earning potential and career prospects, Freelancers who want to upskill, Busy people who want to learn copywriting as quickly and memorably as possible! and anybody who interested to do a Creative Copywriting